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REI Anniversary Sale knocks 20% off one full-price item, get a GoPro HERO3+ Black for $320 (Reg. $400)

REI offers its members 20% off any full-price item with coupon code ANNV2014 at checkout. Non-members can sign up for a lifetime membership during checkout for an extra $20. Read about all the benefits of being a member here. Some exclusions apply (items w/ GPS, activity trackers, gift cards, and more).

Use this coupon to scoop up a GoPro HERO3+ Black Edition Camera for $319.89 with free shipping ($340 w/ a new membership). That’s one of the best deals we have ever seen for “the world’s most versatile camera.” Features include:

  • Adventure package includes a Wi-Fi remote, quick release buckles, curved and flat adhesive mounts, 3-way pivot arm and USB charging cable.
  • Combined with 30% longer-life lithium ion battery life, faster built-in Wi-Fi and a sharper lens, the HERO3+ Black Edition is the most advanced GoPro yet.

*note: the coupon will only work if you provide a current REI membership number or add a new membership to your order.

Accessories to go with your new GoPro: GOPOLE EVO – Floating Extension Pole $19.99 plus $5.99 shipping or free in-store pickup (Reg. $40), GoPro – Chest Mount Harness $23.99 with free shipping on orders of $35+ (Reg. $40).

Also, REI has discounted a selection of gear and apparel up to 30%.

Both promotions end May 26th, but we expect popular items to sell out quickly.


  • Offer valid 5/16/14 12:00am–5/26/14 11:59pm Pacific Time.
  • Coupon (or coupon code) must be presented at time of purchase. Online and phone customers must use code “ANNV2014” to receive this discount.
  • Discount applies to highest full-price REI.com item AND highest-price REI-OUTLET item in shopping cart.
  • Offer valid for 20% off one full-price item from REI.com, 1-800-426-4840 or REI stores only.
  • Offer valid for an extra 20% off one REI-OUTLET item (prices ending in $.73).
  • REI membership is required at checkout. Not a member? You can join for a one-time $20 fee during checkout.
  • Offer not valid on REI Adventures or REI Outdoor School.
  • Offer not valid on special orders, package discounts, prior purchases, REI gift cards, REI e-gift cards, gift boxes, memberships, shop services or rentals, passes and tickets.
  • Discounts not valid on bikes, hard-shell boats, stand up paddleboards, any item with GPS technology, activity trackers, personal locator beacons,  avalanche airbag products, skis, ski boots or ski bindings; snowboards, snowboard boots or snowboard bindings.
  • Offer is limited to stock on hand and backorderable items, is nontransferable and is not redeemable for cash.
  • Merchandise purchased with this offer is not eligible for the REI member refund. Offer may not be combined with any other discount or offer. Limit one coupon per customer.
  • To order by phone, call 1-800-426-4840 Mon. through Sun., 4am through 11pm PT.
  • Cashier instruction: Apply 20% line discount to the highest full-price item when prompted. Please refer to exclusions.

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