ShotTracker brings Bluetooth LE and data collection to your hoop game

shottracker-ios-connectedThere is a new Bluetooth LE, iOS-enabled device on the market today that’s designed for high school basketball players, rec leaguers, LeBron James and everyone in between. Whether you are just beginning your career or in the fading glory of your YMCA runs, the ShotTracker wants to help you improve your game.

What started as a crowd-funding campaign has launched today, with pre-orders available now. The $149.99 ShotTracker uses technology connected to two data points to provide feedback on your shooting while tracking your stats over a period of time. The ShotTracker utilizes two Bluetooth LE sensors, one weather-proof that connects to the net and another that slides under a wrist band or shooting sleeve.

From there, ShotTracker claims that the system has been tweaked after “thousands of hours of testing” to recognize only shooting activity, dismissing other actions such as passing and dribbling. The two sensors speak to each other coordinating shooting form with miss/make data, while measuring the shooting distance between the player and the basket. This data creates a visual readout within the free iOS app (not yet available) providing feedback on accuracy from different shooting locations.

Additionally, ShotTracker has loaded multiple workouts into the app that players can follow. Coaches can also assign activities to their team, sending the instructions directly to the player’s iPhone. Of course, like so many smart connected workout devices, there is a social aspect to it as well. Users can share their data with their friends or coaches, and challenge them to workouts to see who can score the highest.

We’ve already seen a similar smart basketball offering from 94Fifty, with its Smart Sensor basketball. Both are smartphone connected and aimed at collecting data from users, however, there are some key differences between the two. The 94Fifty basketball has a sensor built directly into the basketball, meaning that only one ball can be used for training whereas the ShotTracker can be interchanged amongst users be handing off the sensor. The 94Fifty product focuses more on the actual movement of the basketball, shot rotation and arc recording the data within the iOS app.

If you are in the market for this type of smartphone-connected basketball device, it really comes down to what kind of data you’d like to collect. The ShotTracker provides a broader scope in terms of shot distance and accuracy while allowing for a little bit greater flexibility if using between different users. The physical setup with the movable sensors also allows for that data collection to happen almost anywhere, which seems like a pretty cool feature. If you are looking for specific data on shot rotation and ball movement, then the 94Fifty is likely the choice for you. Certainly, price is something worth considering at the 94Fifty checks in at $50 more than the ShotTracker.

The ShotTraker is available for purchase today at a price of $149.99.

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