Today only, as one of its Gold Box Deals of the Day, Amazon is offering up to 50% off Lilly Pulitzer clothing. Free shipping is available for Prime members and on orders of at least $49. The preppy and colorful designer’s clothes are rarely on sale so be sure to stock up on dresses, tops and more while pieces are still available.
Top picks from the sale:
- Neveah Top: $40.60 (Reg. $58)
- Aveline Shift Dress: $114 (Reg. $228)
- Deanna Romper: $89.60 (Reg. $158)
- Brewster Dress: $61.60 (Reg. $88)
- Skipper Printed Sweatshirt: $58.80 (Reg. $98)
Lilly Pulitzer is a heritage brand born in Palm Beach, Florida that designs resort apparel and accessories for sunny days. How did this brand come to be? Resort wear in America dates back to the turn of the century, when luxurious resorts were built along the Florida coast. Visitors needed fashion that was lightweight, traveled with ease and looked effortlessly chic once slipped on…enter, Resort Wear. The seasonal migration south caused such a stir that in 1928 The New York Times declared the ‘fifth fashion season’ called THE PALM BEACH SEASON. Things didn’t truly get colorful (AKA more than just navy, red, and white) until Lilly Pulitzer hit the scene.