4K video Stories June 10, 2015

Sony has announced a new camera, the RX100IV, with prosumer photographers in mind. This camera has robust photo and video technical specifications that are worth noting. Sony claims its new RX100 IV features the “world’s first” 1.0 type stacked Exmor RS CMOS sensor, which essentially means that it that can process images faster than other models on the market.

The sensor isn’t the only thing that makes this product standout, head below for more details and the full PR on the newest addition to Sony’s line of digital cameras. expand full story

4K video Stories April 8, 2015

Drones have entered the mainstream, most consumers are familiar with them and the beautiful imagery that these flying, camera-wielding, devices can capture. Perhaps no company has had a greater influence on consumers becoming more familiar with this technology than DJI.

Since 2006, DJI has been working to create consumer and professional style drones that put high quality aerial video and photography in the hands of many. Now the China-based company has announced its latest addition, the Phantom 3.

Lets just say you’ve got to see the video to truly understand how cool this thing is… expand full story

4K video Stories February 5, 2015

Olympus has announced a new smartphone lens that is a direct competitor to the Sony QX-series. The ‘Air’ has a 16MP sensor with Four Thirds capabilities as well as a shutter release button and microSD slot. It is powered by a lithium-ion battery and packs an autofocus system with 81-points of reference. It mounts directly to your smartphone adding greater zoom capabilities to your device. The Air communicates with your smartphone via WiFi and with its open-source API, it will be available in early March within Japan for ¥33,800 or roughly about $289, availability elsewhere is currently unknown.

As we head through February and into the Spring months, we will be seeing three new camera models from Olympus and Samsung. While they all offer different feature sets, these cameras continue to bring more pro-style attributes to the hobbyist photographer. Each one represents a different phase of photography ability dependent upon the needs of the shooter. While there have been many cameras announced by these companies we found the following to be of most interest.

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