Bang & Olufsen – the creators of high-end audio and visual equipment – has announced that it is entering the portable Bluetooth speaker fight and its first effort certainly appears worthy of our attention.

From the looks of it, B&O has come out swinging.

During the same week that another top-of-the-line audio company released its own Bluetooth device, B&O’s lower brand BeoPlay is showing off its A2 for the first time. Built utilizing their strong background in audio, this speaker has a striking design that certainly has the look of a high-end audio device.

While it may not be as many “features” as some Bluetooth devices, certainly the name B&O will turn some heads in the audio world.

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