Update (9/15 11:15am): AllNewShop (99.7% positive feedback) via eBay Daily Deals has the GoPro HERO4 Black 4K Action Camera for $379 shipped (Reg. $500). That’s a match for the lowest we’ve seen.

Big Value (4 stars from 1145 ratings) via Rakuten offers the GoPro Hero 4 Silver Edition Action Cam for $314.99 shipped. That’s $85 under the regular price/Amazon, a few bucks under our previous mention and the lowest we can find.

Along with a built-in touch display/viewfinder, the HERO 4 Silver does 1080p video, 12MP stills, and has built-in WiFi/Bluetooth for additional functionality via the GoPro app. This model has a 4.4/5 star rating from nearly 1,000 Amazon customers.

You’ll find just about every accessory you can think of in Amazon’s GoPro shop. If the full on HERO cams are overkill for you, the GoPro Session is worth a look and Monoprice’s latest action cam bundle offers a ton of value without reaching into your pocket as deep.

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