Digital camera darling Nikon is throwing its hat into a new product category this year. For the first time, Nikon will be manufacturing an action camera. Upon first glance, it’s obvious that this isn’t a typical GoPro competitor. The Keymission 360 Action Camera has two lenses and is capable of shooting 4K video. Nikon must feel that there is a market for not only action cameras, but one that can shoot 360-degrees of footage. So where does it fit in an already crowded product category filled with haves and have nots?
GoPro HERO4 Session Stories January 5, 2016
GoPro HERO4 Session Stories December 15, 2015
Action cameras are amongst the hottest holiday gifts this year as GoPro prices have steadily fallen and the market has been flooded with competitors. It’s no surprise that a product category once dominated by one brand is seeing its prices get undercut every day as more third-party brands get involved. The popularity and rise of crowdfunding sites like Kickstarter are also playing a large role in this shift.
A new action camera has recently launched with an eye on finding a spot amongst a sea of competitors. The YoCam uses a compact design and a laundry list of features to standout amongst the crowd. Its campaign page proudly proclaims that this product integrates the “functions of GoPro, DropCam, Lifelogging Camera, Selfie Camera, Dash Cam and more.” That’s high praise for a product that just passed its initial funding goal.
GoPro HERO4 Session Stories December 4, 2015
GoPro HERO4 Session Stories November 26, 2015
GoPro HERO4 Session Stories October 26, 2015
GoPro HERO4 Session Stories October 5, 2015
GoPro HERO4 Session Stories September 28, 2015
Just in time for the holiday season, GoPro is rounding out its line-up of action cameras by adding a lower cost alternative today. The new HERO+ positions itself between the $129.99 entry-level model and the $299.99 LCD camera that was released back in June. This move sets the $199.99 GoPro HERO+ squarely in the mix for consumer’s attention across all ability and interest levels. Head below for more details.
GoPro HERO4 Session Stories September 17, 2015
GoPro HERO4 Session Stories July 28, 2015
GoPro HERO4 Session Stories July 6, 2015
Update (7/12 9:00am): GoPro’s new HERO Session is now available for purchase directly from Amazon.
It’s been a busy year for GoPro and it doesn’t appear to be stopping anytime soon. Today the action camera manufacturer has announced a new addition to its popular line of products. The new HERO4 Session is 50% smaller than GoPro’s HERO4 Silver camera with a price tag to match. expand full story