Update: Amazon is also offering it for $119.99, but if you are eligible for the Best Buy student discount that remains the best deal.
Best Buy dropped the price on the Pebble Smartwatch in Black or Red by $30 to $119.99 with free shipping (price shows up in cart). Add a $30 discount for those with access to a .edu email address (Students, faculty, staff, alumni, etc) and your total price is $89.99 shipped. That’s the lowest price we’ve seen on this smartwatch that connects to your iPhone or Android smartphone using Bluetooth, and can alert you to incoming calls, e-mails and messages. Add Internet-connected apps for outdoor activities, download watchfaces, enable notifications and more. The Pebble’s e-paper outdoor-readable display ensures a great view wherever you go.
What to do with that $60 you just saved? Add Best Buy’s Deal of the day, a LG – Smart 3D Wi-Fi Built-In Blu-ray Player for $54.99.

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Initially Best Buy wouldn’t give me the additional $30 either, but I was able to talk my way through it and got it for $89.99.
Oh I forgot to mention, don’t bother trying to use the student discount online, it won’t work.
Can you explain the process?
Plus TAX.
went to local best buy mobile with coupon and it doesn’t work on sales price. you pay $119.99. anyone have otherwise?
Too bad it doesn’t work
The student discount comes off of the regular price – i.e. the coupon is the same as the existing discount. Still got one.
No it’s not. I got mine for $90.
$150-$30-$30=$90.