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Go, go, go! Apple Watch Ultra 2 in natural titanium just hit an insanely low $480 for Black Friday ($319 off)

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Update: As suspected/we detailed below, this deal sadly didn’t last long – we will keep an eye out in case it comes back in stock.

Heads up folks, this is a wild deal. We have seen some notable offers in the ongoing Target Black Friday Deals of the Day this month, but this deal might be the best one yet. Target is now offering the Natural Titanium Apple Watch Ultra 2 with the blue/gray Alpine Loop down at $479.99 shipped. This is a regularly $799 configuration that is seeing an absolutely gigantic price drop that frankly might sell out at any time. Be sure to login to a FREE Target Circle account to score the deal. 

The Apple Watch Ultra configuration you’re looking at above is selling for $699.99 as part of Amazon’s Black Friday Week Deals and is now at the lowest price we have ever tracked in today’s Target 24-hour sale event. 

This configuration has never sold for less than $689.99 at Amazon and never any lower at Best Buy either. Seeing any Apple Watch Ultra 2 at under $699 these days is a particularly notable deal, but at $480…whoa! 

This is a crazy one folks. Jump on it now before it sells out. 

This deal is limited to the natural model (the best model if you ask me) and with the blue/gray Alpine Loop, but at a wildly low price like this, you can flip the band out for any strap on the internet, Apple’s or otherwise, and still come at well under any of the other deals we have spotted this year on an Apple Watch Ultra 2.

For further perspective, this is only $51 more than the Black Friday price at Amazon on the Apple Watch Series 10 GPS + Cellular deal at $429 – it is actually $150 under the price of the deals we are tracking on Apple’s Titanium Case Apple Watch Series 10 at $630

More of this year’s best Black Friday Apple Watch deals: 

Apple Watch Ultra 2 Natural Titanium features:

Apple Watch Ultra 2, the ultimate sports and adventure watch, is now available in a satin black titanium finish. It features multi-day battery life, precision dual-frequency GPS, and Apple’s brightest display ever. It also has a durable titanium case, sapphire front crystal, and customizable Action button.  Meet the ultimate sports and adventure watch. Advanced features for runners, cyclists, swimmers, hikers, divers, and more. Rugged titanium case, now available in satin black. Superbright Always-On Retina display. Incredibly accurate precision dual-frequency GPS.¹ Powerful health, safety, and connectivity features.

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Avatar for Justin Kahn Justin Kahn

Justin is a senior deal Jedi over at 9to5Toys where he heads up our game/app coverage and more. He also covers all things music for 9to5Mac, including the weekly Logic Pros series exploring music production on Mac and iOS devices