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Almost all Apple Watch Series 10 models fall back to Amazon all-time lows today from $299 ($100 off)

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Update 4/29: Joining the models at $100 off down below, Amazon is also offering select silver and Rose Gold (and now Jet Black) GPS + Cell models now at $110 off:

After seeing the Apple Watch Series 10 lineup jump back up to full price (or least well above the all-time low pricing we featured in March) in the wake of Trump tariff announcements, it was uncertain how long it might take again before we saw the straight up $100 price drops land. After some deal and tech sites (we won’t mention any names) starting ringing alarms and promoting prices much higher than we would even consider a “deal,” Amazon has now dropped just about every configuration back down to the lowest prices we have tracked online – you’ll find the 42mm Apple Watch Series 10 in all three colors down at $299 shipped and 46mm models down at $329 shipped

The Series 10 saw a number of $70 price drops between its debut in September, through Black Friday, and into the holidays. Fast-forward to early 2025, and we started to see the base GPS configuration hitting that $100 off mark, and now once again, despite the largely uncertain times we are in at the moment, we are getting another chance to land Apple’s latest and greatest Series smartwatches back at the best prices to date. 

The same $100 price drops are also making their way over to select GPS + Cell variants as well as the higher-end titanium case models as well:

While it is still unclear how things are going to shake out in the end with pricing across the Apple lineup – tariff exemptions, Apple’s special treatment, and so on, the deals are indeed back at the lowest prices we have tracked on Amazon either way. You’ll find the latest on the situation waiting below:

Here’s our complete Apple Watch Series 10 hands-on review for a more detailed look at the specs and user experience. 

Apple Watch Series 10 features: 

Bigger display with up to 30 percent more screen area. A thinner, lighter, and more comfortable design. Advanced health and fitness features provide invaluable insights. Safety features connect you to help when you need it. Faster charging gives you 80 percent battery in about 30 minutes. Measure all the ways you move with Activity Rings, which are customizable to match your lifestyle. Get advanced metrics for a range of workouts with the Workout app. Track the intensity of your workouts with training load. Use depth and water temperature sensors for your aquatic adventures. And Apple Watch comes with three months of Apple Fitness+ free.

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Avatar for Justin Kahn Justin Kahn

Justin is a senior deal Jedi over at 9to5Toys where he heads up our game/app coverage and more. He also covers all things music for 9to5Mac, including the weekly Logic Pros series exploring music production on Mac and iOS devices