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This Android e-reader with E-ink color display and physical page turn button undercuts Kindle Colorsoft at $220 low today

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We just spotted a deal at Amazon that drops the BOOX Go Color 7 Android-powered e-reader down to $219.99 shipped. This unit typically sells for $250 and hasn’t seen many discounts since it debuted last year. In fact, it’s been going for around $270 on Amazon in recent months, making today’s $50 price drop a solid deal. This is the lowest price we have tracked for this reader with a color E-ink display, so be sure to snag it after you learn more about it below.

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Amazon Kindle Colorsoft

BOOX may have launched a new Gen 2 model of this Go Color 7, but this one’s still pretty capable and has some solid specs. It sports a 7-inch E-ink color display and is powered by an octa-core chip along with 4GB of RAM. It comes with 64GB of storage out of the box — that’s twice as much as the pricier Kindle Colorsoft Signature Edition and four times more than the brand-new 16GB Kindle Colorsoft. It’s powered by Android and supports various document formats, and it even comes with a physical page-turn button. Other highlights of this e-reader include a Type-C port, a microSD card slot to add more storage, a built-in speaker, and more. You can learn more about the experience of using this in our hands-on review right here.

This deal comes hot on the heels of Amazon’s new Kindle Colorsoft debut yesterday. It’s essentially a 16GB model that’s priced slightly less than the original Colorsoft Signature Edition at $250, and it debuted alongside a Kids Edition bundle as well.

BOOX Go Color 7 (Gen 1) e-reader features:

  • Screen: 7” Kaleido 3 (4,096 colors) Carta 1200 glass screen with flat cover-lens Resolution: 1680 x 1264 (B/W 300 ppi, Color 150 ppi) Touch: capacitive touch CPU: 2.4Ghz Octa-core RAM: 4GB ROM: 64GB Connectivity: Wi-Fi (2.4GHz + 5GHz) + BT 5.0 Front Light with CTM (Warm and Cold) G-sensor for Auto Rotation
  • OS: Android 12 Document Formats: PDF, CAJ, DJVU, CBR, CBZ, EPUB, AZW3, MOBI, TXT, DOC, DOCX, FB2, CHM, RTF, HTML, ZIP, PRC, PPT, PPTX, EPUB3 Image Formats: PNG, JPG, BMP, TIFF Audio Formats: WAV, MP3 Supports 3rd-party apps
  • Buttton: Power Button, Page-Turn Buttons USB-C Port (Supports OTG or use as an audio jack) microSD Card Slot Built-in Speaker Built-in Microphone Battery: 2,300mAh Li-ion Polymer Dimensions: 156*137*6.4mm (6.1″ x 5.4″ x 0.25″) Weight: Approx. 195g (6.9oz)

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Avatar for Karthik Iyer Karthik Iyer

Karthik Iyer is a writer at 9to5Toys, serving recommendations and deals on PC, games, computing parts, and other gaming accessories.