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All-new Beats iPhone 17/Air cases arrive with light launch deals: Kickstand lanyard, Rugged texture, more

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After taking its first jump into the iPhone case space for iPhone 16 last year, Apple’s Beats brand has a fresh collection of covers for this year’s iPhone 17, 17 Pro, and iPhone Air models up for grabs. This year’s lineup features three different models – the basic matte finish variant with MagSafe and Camera Control, the Rugged Case with a textured finish and impact-absorbing sidewalls, and finally, the Kickstand Case with a detachable lanyard that doubles as a stand. On top of that, we are already tracking some light launch discounts on several of them at Amazon. 

To be clear, all three of models feature MagSafe action and a proper Camera Control cover – this is an Apple brand after all, and they were among a handful of brands to have one for iPhone 16 models. 

This year Beats is delivering a fresh new color palette that appears to be largely inspired by the new colors Apple is delivering with the new phones and 2025 Apple Watch Ultra bands. You’ll find everything from a Rocky Blue and Alpine Grey through to a neutral Limestone treatment and a Sierra Orange. While the simple “regular” cases feature a single basic paint job, the Rugged and Kickstand models also feature some vibrant green/yellow accents on the case body and kickstand/lanyard. 

Beats iPhone 17/Air Case $43 (Reg. $45) 

  • The Beats iPhone 17 Pro Case with MagSafe & Camera Control is built to protect your device from scratches and drops, having undergone thousands of hours of testing throughout the design and manufacturing process.
  • The strong polycarbonate back is complemented by flexible sidewalls to optimize shock absorption. Hardshell case works seamlessly with Camera Control and conductive layer communicates finger movements from the case to the Camera Control.
  • The case’s outer matte finish reduces signs of scratches, smudges and fingerprints. The interior microfiber lining gently reduces surface scratches and abrasion while adding a vibrant flash of color.
  • Each case size is MagSafe compatible, with built-in magnets that align perfectly with their corresponding iPhone 17 Pro model for an easy attach experience and efficient wireless charging.
  • Packaging is 100% fiber-based. The wood fibers are 100% recycled or responsibly sourced.

Beats iPhone 17/Pro Rugged Case $76 (Reg. $80) 

  • The Beats iPhone 17 Pro Rugged Case with MagSafe & Camera Control is built to for extra protection from drops and scratches. Our rigorous testing included repeated drops, tumbles, scratch tests and a wide array of thermal, chemical and mechanical tests.
  • The case’s ultra-strong, ultra-durable polymer backing is complemented by additional impact-absorbing sidewalls and an enclosed bottom for enhanced device protection, and has undergone thousands of hours of testing.
  • This thick, durable case works seamlessly with Camera Control; a custom-designed conductive layer communicates finger movements. The case’s textured matte exterior provides extra grip and reduces signs of scratches, smudges and fingerprints.
  • Each case size is MagSafe compatible, with built-in magnets that align perfectly with their corresponding iPhone 17 Pro model for an easy attach experience and efficient wireless charging.

Beats iPhone 17/Pro Kickstand Case $57 (Reg. $59) 

  • The Beats iPhone 17 Pro Kickstand Case with MagSafe & Camera Control is built to protect your device from scratches and drops, having undergone thousands of hours of testing throughout the design and manufacturing process.
  • The Beats iPhone 17 Pro Kickstand Case with MagSafe & Camera Control is built to protect your device from scratches and drops, having undergone thousands of hours of testing throughout the design and manufacturing process.
  • The Beats iPhone 17 Pro Kickstand Case with MagSafe & Camera Control is built to protect your device from scratches and drops, having undergone thousands of hours of testing throughout the design and manufacturing process.
  • The case’s outer matte finish reduces signs of scratches, smudges and fingerprints. The interior microfiber lining gently reduces surface scratches and abrasion while adding a vibrant flash of color.

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Avatar for Justin Kahn Justin Kahn

Justin is a senior deal Jedi over at 9to5Toys where he heads up our game/app coverage and more. He also covers all things music for 9to5Mac, including the weekly Logic Pros series exploring music production on Mac and iOS devices