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Samsung’s more affordable 2025 The Frame smart TVs are up to $400 off at Amazon today

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Some Amazon all-time low pricing is returning today on the 2025 Samsung The Frame smart TVs today. While we are still awaiting particularly notable holiday pricing on the more expensive Pro models, most folks are likely more than fine with the standard 2025 models and they are now up to $400 off at Samsung and Amazon

Amazon is now offering the 2025 model Samsung 65-inch The Frame smart TV down at $1,398 shipped. This is a regularly $1,800 frame-style display that is now $400 off the list price. You’ll also find this deal directly from Samsung, but Amazon is, as usual, undercutting those by a few bucks right now. 

While we did catch some wild deals on these models straight from Woot previously as part of a very short-lived sale, the prices jumped up quite quickly for folks who didn’t pull the trigger right away – that sale is still live but the prices are higher than they are at Amazon right now.

As you can see above, the 4K 2025 models with a 120Hz refresh are now far less expensive than the Pro models that start at just under $1,800. But they are also on par with the Amazon Prime Day prices we featured at the top of last month. There is of course a chance we see deals drop even lower than this, but smart TV offers tend to hit doorbuster pricing or they don’t, and it wouldn’t be surprising to see these models land relatively close to the Prime Day pricing for Black Friday this year. 

Samsung The Frame (2025) features:

  • DESIGNED TO LOOK LIKE A PICTURE FRAME: Looks like real art with a slim design that mounts flush to the wall, customizable bezels* to match your style, and an external hub that connects the TV to power and your devices with a single wire.
  • YOUR PERSONAL ART GALLERY ON YOUR TV: When you’re not watching TV, the Frame transforms into art**. Access a curated collection from the Art Store*** or upload your own photos****. Finish the look with various mat styles and colors.
  • LIFELIKE PICTURE WHEN IT’S ON, MUSEUM-WORTHY WHEN IT’S OFF: Enjoy stunning colors when you’re watching TV and admire lifelike artwork when you’re not. Discover subtle details and bold colors and appreciate art as if you were in a gallery.

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Avatar for Justin Kahn Justin Kahn

Justin is a senior deal Jedi over at 9to5Toys where he heads up our game/app coverage and more. He also covers all things music for 9to5Mac, including the weekly Logic Pros series exploring music production on Mac and iOS devices