Apple Watch Ultra sees first discount since Ultra 2 reveal at $699 (Reg. $799)

Reg. $799 $700

Amazon is now offering the Apple Watch Ultra for $698.97 shipped in several styles. Down from the usual $799 price tag, today’s offer arrives with $99 in savings attached. It’s the first price cut since the new Ultra 2 wearable was revealed, and offers much of the same rugged form-factor at a more affordable price tag. Apple Watch Ultra is the original version of Apple’s most capable wearable with an even more rugged design than its flagship Series 8 counterpart. Everything about that improved feature set is packed into a titanium case that encircles the larger 49mm screen that’s the brightest Always-On Retina display yet. We break everything down below the fold, including how it compares to the new Ultra 2.

Apple Watch Ultra also sports a more distinct side module that encompasses the usual Digital Crown, as well as a secondary, customizable action button to round out the form-factor adjustments. There’s also a 100-meter water-resistance rating, as well as 36-hour battery life, dual-frequency GPS, and everything else you can read about over at 9to5Mac.

As for how it compares to the new Apple Watch Ultra 2, you’re not missing all too much. There is the new S9 chip at the center of the fitness tracking experience, as well as the new pinch gesture recognition, but you’re largely looking at the same wearable as the discounted model above.

Much like how the Ultra is still a compelling alternative to the Ultra 2 with today’s discount attached, the same can be said for last year’s Apple Watch Series 8 compared to its newer Series 9 counterpart. Right now, you can score the second-best prices to date on the older wearable. There are several configurations on sale and prices starting at $310.

All of today’s other best deals are now going live in our Apple guide, too

Apple Watch Ultra features:

Rugged and capable, built to meet the demands of endurance athletes, outdoor adventurers, and water sports enthusiasts — with a specialized band for each. Up to 36 hours of battery life, plus all the Apple Watch features that help you stay healthy, safe, and connected. 49mm corrosion-resistant titanium case. Larger Digital Crown and more accessible buttons. 100m water resistance. Customizable Action button for instant physical control over a variety of functions.

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