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Amazon Big Spring Sale 2026 now live! Thousands of price drops at up to 50% off or more

The Amazon Big Spring Sale is now live. Amazon’s first gigantic sale event of the year is now in full swing with thousands of price drops on Apple gear, the new AirPods Pro 3, Google devices, Samsung tech, smart home, apparel, tools, smartphone accessories, and a whole lot more. You’ll find everything waiting for you on this page alongside even more details down below. 

Amazon Big Spring Sale 2026 now live

The Amazon Big Spring Sale is now live – the first gigantic Amazon sale of the year. The massive spring sale event has taken over the Amazon home page and just about every other sale page on the site, but there are far more deals than just those.

Browse the Big Spring Sale Doorbuster deals

Highlight Amazon Big Spring Sale deals now live (there will be plenty more to come):

This year’s Amazon Big Spring Sale is loaded with price drops throughout the site, but there will also be a rotating door of discounts on its Today’s Deals page as well as a host of Doorbusters as well:

  • Three new Top 100+ Lists: This year Amazon has organized hundreds of seasonal deals inta. series of top 100 sections for shoppers to browse through including Top 100+ DealsTop 100+ Health & Wellness, and Top 100+ Spring Favorites “for refreshing your home, wardrobe, and routine.”
  • Refreshed daily deal dropsThere will also be a series of daily deals throughout the 7 day event, including items that fall into the following categories: “Spring Beauty, Spring Cleaning, and Travel Must-Haves.”
  • Doorbuster deals: This year’s events will also be delivering some Big Spring Sale Doorbuster deals, starting at 40% off on fashion, beauty, and electronics gear, among other things.
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Big Spring Sale Amazon Devices deals

You will want to stay locked to 9to5Toys all week long as we will be sifting through the thousands of discounts live at Amazon around the clock for the next 7 days to uncover the very best discounts. There will be plenty of new deals landing throughout the sale event, some that might only last for a few hours each and we will be here to make sure you get a chance at the best of them as they happen.

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What is Amazon Big Spring Sale?


Amazon Big Spring Sale is the first major Amazon sale event of the year. It has become an annual sale that tends to take place in late March for what has become the biggest sale event in the early part of the year – a few months after the end of year holidays and a few months before the year’s first Prime Day event. While sales like the fall Prime Day sale and Black Friday are typically not even a month apart, the Big Spring Sale stands on its own in many ways, offering what has become the best chance to save on everything from tech to apparel ahead of the major summer sale events. 


When is the big Amazon spring sale?


It takes place annually near the end of March. In 2026, the Amazon Big Spring Sale goes live on March 256 and runs right through until end of day on March 31. 


What time does the Amazon spring sale start?


This year Amazon’s Big Spring Sale starts on March 25 at 12:01 a.m. PT/3:01 a.m. ET. 


Is the Amazon spring sale only for Prime members?


The short answer is no. Unlike Prime Day, the Big Spring Sale is available to all. That said, there tends to be some Prime member exclusive deals scattered throughout the sale and we expect this year will be much of the same. 


Is the Amazon Big Spring Sale any good? Does it actually have good deals?


The short answer is yes, but it, of course always depends on what you’re looking for. We are already tracking loads of big time price drops and one thing to seriously consider is how long you’re will to wait for a better price. Will the price drop on that one thing even lower at Black Friday later this year? Maybe, yes, maybe no, but you will be waiting the nearly a year to find out. 

FTC: We use income earning auto affiliate links. More.

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Avatar for Justin Kahn Justin Kahn

Justin is a senior deal Jedi over at 9to5Toys where he heads up our game/app coverage and more. He also covers all things music for 9to5Mac, including the weekly Logic Pros series exploring music production on Mac and iOS devices