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Rare early Prime Day deals hit Apple Watch Ultra 3 at nearly $100 off (More colors and band options now live)

Alongside the $100 to $160 price drops still live across the Series 11 lineup, rare Apple Watch Ultra 3 deals are landing this week at nearly $100 off. We caught a couple colors and band options already a few days ago, but Amazon is adding new models to the list this morning including the super slick all-black model with the matching Milanese Loop and this Natural with the blue Trail Loop. Check them out, alongside the other configs on sale below. 

Last night we caught the Natural Ultra 3 with the Anchor Blue Ocean Band dropping in price, and now Amazon has now added a couple more options to the $99 off party:

While the $99 price drops might not seem like a ton, this is only the second time Ultra 3 has been on sale all year. Today’s deals land on par with last year’s Black Friday deal and have only been beaten out once when select configs were $120 off for a few hours as Black Friday wrapped up in 2025. 

If the Ultra 3 is a bit much for your needs, scope out this refurb Ultra 2 deal at $420 off the original list price and then dive into the aforementioned Series 11 discounts live this week starting from $299 instead:

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Avatar for Justin Kahn Justin Kahn

Justin is a senior deal Jedi over at 9to5Toys where he heads up our game/app coverage and more. He also covers all things music for 9to5Mac, including the weekly Logic Pros series exploring music production on Mac and iOS devices


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