Best Buy lands the first major blow in this year’s battle for holiday shoppers

Best Buy store next-day delivery

(Update 10/23 12:05pm): Target’s Toy Book ad leak reveals that the retailer is also going to offer free shipping for all online holiday orders. (via BFAds)

The holiday shopping season is starting to heat up. Earlier this week we saw the first major Black Friday ad leak and now Best Buy has made a major announcement that could force the hands of other retailers.

Starting this Sunday and running through the new year, Best Buy will offer free standard shipping on all orders. There’s no order minimum, but all items must be sold by and shipped from Best Buy. The current order minimum for free shipping is $35. It’s worth noting that My Best Buy Elite members get free standard shipping year-round on all orders.

Other retailers including Amazon, Walmart and Target also offer free shipping without order minimums, but they require paid memberships or store-specific credit cards. Best Buy’s move will likely go a long way in helping them win over the rest of consumers who aren’t already in bed with another retailer.

Customers starting to tackle their holiday shopping lists early will enjoy free shipping on all orders starting this Sunday.

BestBuy.com will offer free shipping with no minimum order required from Oct. 25, 2015, through Jan. 2, 2016, on all items sold by and shipped from Best Buy.1

It’s one of several new offerings at Best Buy this holiday season:

  • Best Buy Mobile App Live Chat: You can now get in-the-moment help through BlueAssist, a new in-app live-chat feature that brings expert service to the palm of your hand with the simple touch of a button (or a simple shake of the phone while in the app). Download the app by texting APP to 332211, searching “Best Buy” in the Apple App Store or Google Play or by clicking here.
  • Free Setup by Geek Squad on Top Tech Gifts: Give your recipients free Geek Squad setup on many products on the Best Buy top tech gift list. When you buy a qualifying gift, you will receive instructions to pass along to your recipient on how to set up a one-on-one appointment with a Geek Squad Agent. Visit BestBuy.com/FreeSetup starting Nov. 1 to find out which gifts qualify for free setup.
  • The Gift of Geek Squad: It’s easy to give your loved ones a Geek Squad house call for tech setup and troubleshooting help. Starting Sunday, Best Buy stores will offer a limited-edition Gift of Geek Squad package good for an hour of in-home tech setup and support. The packages are available for $99.99 and $149.99 and can be used on a range of services supporting computers, tablet and mobile devices, TV/video, router/Wi-Fi connections, and more.
  • Nov. 7 Special Holiday Shopping Events: All Best Buy stores will offer Black Friday-like deals on this year’s hottest gifts on Saturday, Nov. 7. Special holiday shopping events will take place in 400 participating Best Buy stores from 1 to 5 p.m. local time. Go to BestBuy.com/ShoppingEvent starting Oct. 29 to find a nearby participating store. The in-store events will feature robot and virtual reality demos run by Geek Squad Agents; a free tech gift for the first 100 customers, and the chance to win one of five $1,000 Best Buy gift cards through a Twitter sweepstakes.
1Customers will enjoy free shipping on all items sold by and shipped from Best Buy from Oct. 25, 2015 through Jan. 2, 2016. Eligible items will have Standard Shipping automatically selected in the shopping cart.  Select Marketplace items, some scheduled delivery items and items displaying an “In Store Only” message are not available for free shipping. Starting Sunday, customers can visit  BestBuy.com/Shipping for more information.

Source: Best Buy

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