Sony’s new SD card hits blazing fast transfer speeds for content creators, dubbed the “world’s fastest”

Sony has unveiled its latest mobile storage solution, the SF-G, which has been tabbed as the “world’s fastest” SD card. With more consumers and professionals shooting 4K video or RAW stills, Sony’s newest creation fills a need. Content creators can expect to hit write speeds up to 299MB/s and reads at 300MB/s. For comparison, the next closest in speed is SanDisk’s Extreme Pro Series that comes in at 260MB/s.

Don’t rush out and buy this new SD card just yet. You’ll need to confirm that your devices work with UHS (Ultra High Speed) II memory. Alongside this announcement is a new SD card reader designed specifically for this type of storage. The MRW-S1 has a USB 3.1 interface that can handle these types of speeds. Sony has yet to divulge information on pricing but we know the SF-G Series will hit this spring in 32, 64 and 128GB capacities.

“Available in 32GB, 64GB and 128GB capacities, the SF-G Series offers options that ensure high-performance, high speed  and reliable shooting,” said Viviano Cantu, Vice President, Product Marketing, Sony Americas Media and Energy Group.   “As the continuous shooting of higher-resolution images and adoption of 4K video with DSLR and mirrorless cameras increases, the inherent need for larger, faster and more dependable cards becomes apparent.  A longtime leader at the forefront of professional media, Sony has met these growing demands with the debut of the SF-G Series, which offers industry leading performance.”

Source: Sony

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