Whether you’re a training athlete, someone getting in shape or just looking to adopt a healthier lifestyle, having access to data helps show what’s working and what isn’t. Tracking body fat loss and muscle gain are often focal points of these fitness-based endeavors, but typical scales only offer overall weight changes. That’s where the ShapeScale & Fitness Tracker comes in, which uses 3D body scanning to provide more accurate data and visualizations of your body.

Smart scales have been popping up on the market for some time now, offering features like BMI calculation and sometimes even body fat tracking, outside of the typical weight measurement. While these smartphone-connected scales help with tracking and visualizing data overtime, they often don’t provide access to any new data elements.

That isn’t the case with the ShapeScale. Rather than relying on typical measurement methods, it utilizes a 3D scanner to keep track of not just your weight, but body fat loss and muscle gain as well. This offers a more robust and detailed reflection of your body’s current state, meaning you can more accurately see how a workout affects your body.

Practically all of the scale’s analysis is accomplished thanks its the built-in 3D scanner. While you stand on the ShapeScale like you would any other scale, a rotating assembly packed with a 5 Megapixel camera, IR sensor and coded light projector maps your body. The process takes a little longer than you may be used to for just logging your weight, but following the minute or two scan you’ll receive a much more detailed report.

All of the data that the scale collects is then sent to a companion iOS and Android application. Displaying both detailed charts and analytical reports, the app breaks down the current statistics on your body’s health. Now the incorporated 3D scanner is what allows the ShapeScale to kick it up a notch compared to other smartphone-connected scales. By creating a photorealistic three-dimensional model of yourself, the app is able to display detailed reports on different sections of your body. Meaning you can monitor how effective that new workout regiment is on your pecks, biceps, abs or whatever you’re focusing on.

If you’re looking to take your workout routines or weight-loss initiatives to the next level, you can reserve the ShapeScale starting at $299. On the lower end, the $299 list price is then accompanied by a $12 monthly subscription fee. You can also opt to spend $599 up front and avoid the fee all-together. While on the pricer side, the date the ShapeScale provides is unparalleled for a consumer product.

ShapeScale scans you in photorealistic 3D to give you a visual overview of your progress. ShapeScale allows you to see the changes that your eyes can’t see. It’s not just about the number of steps you take. It’s about getting visible results. ShapeScale robotic arm can rotate continuously around you. ShapeScale moves so you don’t have to be rotated. It moves the sensor head with 3 degrees of freedom to scan your body in under a minute. This allow us to scan your body precisely without an array of sensors positioned all around you.

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