Nikon’s latest COOLPIX P1000 camera offers the world’s highest 125x optical zoom

Nikon has announced a follow-up to its COOLPIX P900 super-telephoto camera that offered a jaw-dropping 24-2000mm focal range. The new camera is predictably named the COOLPIX P1000 and increases its range to a mind-boggling 3000mm. In the company’s press release, Nikon touted that the P1000 offers the world’s highest optical zoom among cameras in its class.

The Nikon brand is well-respected in the camera industry, with most of its cameras receiving 4+ star ratings from customers. This is something that has built since the company’s founding in 1917 and a commitment to digital cameras since the early 1990s.

If you are anything like me, you are happy to wield your iPhone X or Samsung Galaxy S9 as your main camera. With stiff competition between companies like Apple and Samsung, smartphone manufacturers are kept on their toes when it comes to the camera tech they choose to put into their latest devices. This competition has led us to a place where we are able to snap high-quality photos from anywhere thanks to these pocketable devices.

With software-based innovations like Apple’s Portrait Mode, it has further lessened the need to carry large cameras since we are now able to achieve bokeh effects similar to what dedicated cameras offer.

While Portrait Mode on my iPhone X yields very nice results, it can sometimes take quite a bit of finesse to get it to blur the shot properly. While I have no doubt that the software experience will get better over time, you simply cannot beat the combined quality and simplicity that dedicated cameras can offer.


Something that smartphones have not attempted to tackle until recently, has been zoom. Even with their feeble attempts, most smartphones can only achieve around 2x optical zoom. A number that Nikon’s new camera and many of its predecessors put to shame.

With 125x optical zoom, the COOLPIX P1000 gives users the ability to get in closer to their subjects than they likely imagined possible, and with a 16MP camera, it also offers more pixels than many of today’s latest smartphones.

While Nikon’s new camera does offer 4K video recording, it can only be captured at a maximum of 30 frames per second. A specification that is beaten quite often by the latest smartphones.

The P1000 packs a 3.2-inch display for managing settings and seeing what your camera is capturing. It also features an HDMI port for external monitor support, a microphone jack to increase audio quality, in addition to a hot-shoe for mounting accessories like a higher-quality external flash.

The Nikon COOLPIX P1000 is priced at $999.95 and is available today for pre-order at Amazon, B&H, and directly from Nikon with an anticipated ship date of September 6, 2018.

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