Today only, as part of its Deals of the Day, Best Buy offers the Toshiba 43-inch 4K HDR Smart UHDTV with Fire OS for $229.99 shipped. It has a list price of $330 but usually sells for $280 or more at retailers like Amazon. Today’s deal is $20 less than our previous mention. If you’re looking to upgrade your den or kid’s playroom, this TV will certainly fit the bill. Integrated Fire OS features make it easy to stream all of your favorite content. This model supports 4K resolution plus HDR content and has three HDMI inputs. Rated 4.7/5 stars.

Update 1/11 @ 6:13 PM: Electronics Express via Rakuten offers the TCL 55-inch 4K Smart UHDTV for $319.99 shipped when code EE60 has been used at checkout (Reg. $380). Rated 4.2/5 stars.

Be sure to pick up an extra HDMI cable to outfit your new setup. We recommend AmazonBasics as an affordable but trustworthy brand to pair with your Toshiba TV.

Toshiba 4K HDR UHDTV features:

Toshiba 4K UHD Fire TV Edition is a new generation of smart TVs featuring the Fire TV experience built-in and including a Voice Remote with Alexa. With true-to-life 4K Ultra HD picture quality and access to all the movies and TV shows you love, Toshiba Fire TV Edition delivers a superior TV experience that gets smarter every day. The Voice Remote with Alexa lets you do everything you’d expect from a remote—plus, easily launch apps, search for TV shows, play music, switch inputs, control smart home devices and more, using just your voice.


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