After the official announcement of this year’s giant 48-hour fall Prime Day sale, Amazon launched the early Prime Big Deal Days offers and has now updated them with loads of the new discounts.
Update 10/4: Amazon has now launched loads of seriously fantastic new deals well ahead of the main event, and largely on Apple gear:
- AirPods Pro 3 $179 (Reg. $249) – One of the best prices ever
- 13-inch M5 MacBook Air 16GB/512GB $1,099 (Reg. $1,299)
- 13-inch M5 MacBook Air 16GB/1TB $1,399 (Reg. $1,599)
- 13-inch M5 MacBook Air 24GB/1TB $1,599 (Reg. $1,799)
- 15-inch M5 MacBook Air 16GB/512GB $1,099 (Reg. $1,299)
- 15-inch M5 MacBook Air 16GB/1TB $1,599 (Reg. $1,799)
- 15-inch M5 MacBook Air 24GB/1TB $1,799 (Reg. $1,999)
- Apple iPhone 18 Pro TechWoven Case $50 (Reg. $59)
- Apple iPhone 18 Pro Silicone Case $42 (Reg. $49)
- Apple iPhone 18 Pro Max Clear Case $42 (Reg. $49)
- Apple iPhone 18 Pro Max TechWoven Case $50 (Reg. $59)
- Apple iPhone 18 Pro Max TechWoven Case $50 (Reg. $59)
- Apple Magic Mouse white $60 (Reg. $79)
- Apple Magic Mouse black $80 (Reg. $99)
- Apple Watch SE 3 40mm Midnight $199 (Reg. $249)
- Apple Watch SE 3 40mm Starlight $199 (Reg. $249)
- Apple Watch SE 3 44mm Midnight $229 (Reg. $279)
- Apple Watch SE 3 44mm Starlight $229 (Reg. $279)
This year’s fall Prime Day sale, or Prime Big Deal Days, as it is officially known, will go live early in the morning on October 6 and run for 48 hours straight.
While we will have to wait until early next month for much of the deals, Amazon will start and has already started delivering early deals on a wide-range of gear – it tends to drop the price on its in-house tech well ahead of the actual start date for sales like this and we are already tracking an influx of notable discounts this week.
- Save up to 50% off select Amazon devices
- Furniture under $200
- Up to 50% off Amazon Outlet deals
- Up to 25% off small brands
- Early Halloween deals
- Groceries under $25
- Toys under $30
- Up to 30% off Amazon Basics
- And much more…
Alongside some Fire TV and new Fire HD tablet offers, Amazon has now updated the early Prime Day sale with a host of its latest in-house smart home gear from Ring and Blink – one of the major highlights here is new all-time low pricing on Ring 4K doorbells at $100 off the list prices:
- Ring Battery Doorbell 4K Pro $150 (Reg. $250)
- Ring Wired Doorbell 4K Pro $150 (Reg. $250)
- Ring Battery Doorbell 2K $40 (Reg. $100)
Those offers also join a long list of the even more affordable Blink smart home cams and more:
- Blink Outdoor 2K+ $34.99 (Reg. $100)
- 2-pack $54.99 (Reg. $160)
- 3-pack $74.99 (Reg. $220)
- 5-pack $119.99 (Reg. $350)
- Add-on camera (without Sync module) $30.99 (Reg. $90)
- Blink Mini 2K+ $15.99 (Reg. $40)
- 2-pack $27.99 (Reg. $70)
- 3-pack $39.99 (Reg. $110)
- And even more…
Apple deals
Early discounts on the latest Apple releases, including the M6 Mac mini lineup, the new Watch releases, and the launch discount on the brand new Beats 360 over-ear headphones are standouts right now.
- Beats 360 Over-Ear Headphones $350
- Beats 360 Cushion Kit $10 (Reg. $50)
- 2026 Mac mini M6 16GB/256GB $880 (Reg. $899)
- 2026 Mac mini M6 16GB/512GB $1,070 (Reg. $1,099)
- 2026 Mac mini M6 24GB/512GB $1,270 (Reg. $1,299)
- 2026 Mac Studio M5 Max 36GB/512GB $2,450 (Reg. $2,499)
- 13-inch M5 MacBook Air 16GB/1TB $1,449 (Reg. $1,599)
- 13-inch M5 MacBook Air 24GB/1TB $1,649 (Reg. $1,799)
Anker deals
Anker is also getting in on the early deals with a host of price drops across some of its latest 25W MagSafe gear and chargers:
- Anker Prime 3-in-1 Qi2.2 25W Charging Station: $135 (Reg. $230)
- Anker Prime 3-in-1 Foldable Qi2.2 MagSafe Charger: $100 (Reg. $150)
- Anker MagGo UFO 3-in-1 Qi2 15W Charging Station: $70 (Reg. $95)
- Anker Prime 20,100mAh Power Bank with Charging Base: $200 (Reg. $280)
- Anker Prime Qi2 25W MagSafe Car Charger Mount: $67 (Reg. $90)
All-new 2026 Fire TV Stick 4K
Amazon revealed its all-new Fire TV Stick 4K and the updated remote included, and you can now score with a giant 50% launch discount, alongside deep discounts across the Fire TV Stick lineup:
- NEW 2026 Fire TV Stick 4K $30 (Reg. $60)
- Clip the on-page coupon or use code 4KINTRO at checkout
- Amazon Fire TV Stick HD: $16 (Reg. $40)
- Amazon Fire TV Stick 4K Max, Wi-Fi 6E: $45 (Reg. $85)
- Amazon Fire TV Cube, 4K Ultra HD, Wi-Fi 6E: $90 (Reg. $200)
- Amazon Fire TV Stick 4K Plus, Wi-Fi 6: $38 (Reg. $70)
- Amazon Fire TV Alexa Voice Remote Pro: $20 (Reg. $35)
All-new 2026 Kindle lineup
Amazon also gave its Kindle lineup a pretty broad refresh for 2026, with new versions of the standard Kindle, Paperwhite, and Colorsoft all making their debut. The updated models bring flush-front displays, slimmer designs, and a handful of upgrades depending on the version, including faster performance, higher-contrast screens, and new aluminum-backed options. The prices for these updated models start at $149.99 shipped for the standard Kindle, while the Paperwhite and Colorsoft start at $199.99 and $289.99, respectively. Amazon also added some new accessories to the mix, including the Kindle Click Bluetooth page-turn remote.
- Standard Kindle 16GB – $149.99
- Kindle Aluminum 32GB – $189.99
- Kindle Paperwhite 16GB – $199.99
- Kindle Paperwhite Signature Edition 32GB – $249.99
- Kindle Colorsoft 16GB – $289.99
- Kindle Colorsoft Signature Edition 32GB – $319.99
- Kindle Click Bluetooth page-turn remote – $34.99
- Kindle Magnetic charging stand – $59.99
- Kindle Page Turn Cover with Physical Buttons – $79.99
Early fall Prime Day kindle deals:
- Amazon Kindle Paperwhite Kids 16GB, Starfish: $170 (Reg. $230)
- Amazon Kindle Paperwhite Kids 16GB, Cyber City: $170 (Reg. $230)
- Amazon Kindle Paperwhite Kids 16GB, Summer Edition: $170 (Reg. $230)
- Hogwarts Amazon Kindle Colorsoft Kids 16GB: $210 (Reg. $300)
- Amazon Kindle Colorsoft Kids 16GB, Fantasy River: $210 (Reg. $300)
- Amazon Kindle Kids 16GB, Space Whale: $123 (Reg. $180)
- Amazon Kindle Kids 16GB, Unicorn Valley: $123 (Reg. $180)
Echo smart speakers
- Amazon Echo Spot Smart Alarm Clock, Ocean Blue (Pack of 2): $110 (Reg. $220)
- Amazon Echo Spot Smart Alarm Clock, Black (Pack of 2): $110 (Reg. $220)
- Amazon Echo Spot Smart Alarm Clock, Glacier White (Pack of 2: $110 (Reg. $220)
- Amazon Echo Spot Smart Alarm Clock, Ocean Blue: $55 (Reg. $110)
- Amazon Echo Spot Smart Alarm Clock, Glacier White: $55 (Reg. $110)
- Amazon Echo Spot Smart Alarm Clock, Black: $55 (Reg. $110)
- Amazon Echo Studio, Graphite: $180 (Reg. $220)
- Amazon Echo Studio, Glacier White: $180 (Reg. $220)
- Amazon Echo Dot Max, Graphite: $80 (Reg. $120)
- Amazon Echo Dot Max, Amethyst: $80 (Reg. $120)
- Amazon Echo Dot Max, Glacier White: $80 (Reg. $120)
- Amazon Echo Dot, Charcoal (Pack of 2): $80 (Reg. $160)
- Amazon Echo Dot, Deep Sea Blue (Pack of 2): $80 (Reg. $160)
- Amazon Echo Dot, Deep Sea Blue: $40 (Reg. $80)
- Amazon Echo Dot, Charcoal: $40 (Reg. $80)
- Amazon Echo Dot, Glacier White: $40 (Reg. $80)
- Amazon Echo Dot Kids, Dragon Design: $40 (Reg. $90)
- Amazon Echo Dot Kids, Stardust Design: $40 (Reg. $90)
- Amazon Echo Dot Kids, Rainbow Swirl Design: $40 (Reg. $90)
- Amazon Echo Dot Kids, Owl Design: $40 (Reg. $90)
- Amazon Echo Pop Kids, Marvel’s Avengers Design: $22 (Reg. $50)
- Amazon Echo Pop Kids, Disney Princess Design: $22 (Reg. $50)
Echo Show smart displays
- Amazon Echo Show 8, Glacier White: $125 (Reg. $200)
- Amazon Echo Show 8, Graphite: $125 (Reg. $200)
- Amazon Echo Show 11, Glacier White: $150 (Reg. $250)
- Amazon Echo Show 11, Graphite: $150 (Reg. $250)
- Amazon Echo Show 5 Kids, Galaxy: $60 (Reg. $110)
- Amazon Echo Show 5, Glacier White: $60 (Reg. $100)
- Amazon Echo Show 5, Cloud Blue: $60 (Reg. $100)
- Amazon Echo Show 5, Charcoal: $60 (Reg. $100)
- Amazon Echo Show 15: $250 (Reg. $350)
- Amazon Echo Show 21: $350 (Reg. $500)
Ring smart doorbells
- Ring Battery Doorbell 4K Pro $150 (Reg. $250)
- Ring Wired Doorbell 4K Pro $150 (Reg. $250)
- Ring Battery Doorbell 2K $40 (Reg. $100)
eero Mesh routers
- Amazon eero Max 7 mesh Wi-Fi router 1-pack $420 (Reg. $600)
- 2-pack $800 (Reg. $1,150)
- 3-pack $1,190 (Reg. $1,700)
- Amazon eero Outdoor 7 mesh Wi-Fi router 1-pack $310 (Reg. $400)
- 2-pack $530 (Reg. $680)
- Amazon eero Max 7 + eero Outdoor 7 bundle $730 (Reg. $1,000)
- 2-pack bundle $1,100 (Reg. $1,550)
- 3-pack bundle $1,500 (Reg. $2,100)
- Amazon eero Pro 6E single-node router $150 (Reg. $200)
$20 off Grubhub orders
As part of its early Prime Big Deal Days sale, Amazon is offering its Prime members $20 off Grubhub orders of $30 or more using code DEALS20 at checkout. This is running from September 14 through to October 5 (one day before Prime Big Deal Days goes live). Get even more details here.
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