Today, TP-LINK has announced a new line of affordable Smart Wi-Fi LED bulbs, entering an already crowded space. The recently remade brand hopes its latest smart home product will standout from the pack because of its lack of a required hub. Starting at $20, TP-Link is using aggressive pricing to make a case for your light socket.

Each of these new LED bulbs have a built-in Wi-Fi radio for connecting to your network. After inserting the light in to a socket, you’ll use an iPhone or Android device to communicate with the bulb. From there, you can re-name it, adjust settings and secure connection with your wireless router. The free smartphone app brings brightness controls and lighting schedules to the mix, as you’d expect. One of our favorite features is the ability to control individual bulbs by your voice via Amazon Echo and Alexa. These are standard A19 bulbs that will fit in most sockets found in American homes.

Pricing starts at $20 with the 50-watt LB100. It is a dimmable bulb that can be adjusted via the app and is rated to be 80% more energy efficient than a traditional incandescent option.

tp-link-smart-wi-fi-bulbs

Jumping up to $25, the 60-watt LB110 brings a brighter light that clocks in at 800 lumens. For maximum customization, you’ll want to reach for the top-of-the-line LB120. Also at 60-watt, this $35 bulb allows users to adjust the temperature of the light from 2,700K to 6,500K. Those colors are generally described as being “soft white” and “daylight”.

TP-LINK’s new smart bulbs are available for purchase today from Amazon and ship with a two-year warranty.

More New Toy of the Day:

TP-Link® Unveils Smart Bulb Solutions, Compatible with Amazon Alexa and No Hub Required

SAN DIMAS, Calif. – Sep. 13, 2016 – TP-Link®, a leading global provider of consumer and business networking products, today announced its new family of Smart Wi-Fi Bulbs, the LB100, the LB110 and the LB120. All models are now available at online retailers nationwide.

TP-Link Smart Wi-Fi Bulbs install just like a standard light bulb and do not require a smart hub or bridge, making them cost-effective and simple to use. Consumers can download the Kasa app to connect the bulbs to their home Wi-Fi and in seconds, they are able to easily add devices and interact fully within their smart home. Once connected using the Kasa app, TP-Link Smart Wi-Fi Bulbs create an incredibly simple and streamlined connected home experience.

“TP-Link’s collection of Smart Wi-Fi Bulbs was thoughtfully designed to bring peace of mind and simplicity to today’s modern home,” said Lewis Wu, executive vice president of TP-Link USA. “There’s no need for a hub or other accessories to enjoy accessible smart lighting and we offer a number of different smart lighting options, which allow consumers to outfit their entire home.”

TP-Link Smart Wi-Fi Bulbs offer a number of great features. All models are Amazon Alexa compatible so consumers can control them using power of their voice. TP-Link Smart Wi-Fi Bulbs are also LED energy efficient and feature built-in energy monitoring, which allows consumers to track energy usage right from the Kasa app, saving hassle and money. With three different models, users can pick the brightness and lighting features that work best for them, but all models allow for brightness adjustment and the ability to set lighting schedules or scenes.

Key Features at a Glance:

LB100 – 50W Smart Wi-Fi LED Bulb with Dimmable White Light

  • Control your lights from anywhere using the Kasa app (iOS, Android)
  • 600lm LED reduces energy use up to 80 percent compared to a 50W incandescent bulb
  • Dim brightness to customize lighting and suit your mood
  • Set schedules, timers, and countdowns
  • Easy setup; No hub required; works with your Wi-Fi router
  • Estimated yearly energy costs: $0.97*

LB110 – 60W Smart Wi-Fi LED Bulb with Dimmable White Light

  • Control your lights from anywhere using the Kasa app (iOS, Android)
  • 800lm LED reduces energy use up to 80 percent compared to a 60W incandescent bulb
  • Dim brightness to customize lighting and suit your mood
  • Set schedules, timers, and countdowns
  • Easy setup; No hub required; works with your Wi-Fi router
  • Estimated yearly energy costs: $1.32*

LB120 – 60W Smart Wi-Fi LED Bulb with Tunable White Light

  • Control your lights from anywhere using the Kasa app (iOS, Android)
  • Dim brightness and fine-tune light appearance from soft white (2700k) to daylight (6500k)
  • 800lm LED reduces energy use up to 80 percent compared to a 60W incandescent bulb
  • Set schedules, timers, and countdowns
  • Easy setup; No hub required; works with your Wi-Fi router
  • Estimated yearly energy costs: $1.32*

*These estimated yearly energy costs are based on 3 hours/day, 11 cents/kWh but savings will vary depending upon on rates and usage.

Warranty and Support

Our team is available 24/7 for toll-free, unlimited technical support by phone (1-866-225-8139) and email (support.usa@tp-link.com), including setup, no matter when you purchased the product. Plus, our two-year warranty delivers worry-free service and support.

Price & Availability

The LB100, LB110 and LB120 TP-Link Smart Wi-Fi Bulbs are now exclusively available online at www.tp-link.us, Amazon.com and in Home Depot retail stores. The LB100 is $19.99 (USD), the LB110 is $24.99 (USD) and the LB120 is $34.99 (USD).

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