Panasonic announces ‘tough’ portable Bluetooth speaker for $100


Joining their cast of other tough products, Panasonic has announced its new all-terrain portable Bluetooth speaker. Panasonic boasts ‘Quad Proof’ protection for the the SC-NT10. Making your new music player splash proof, dust proof, shock proof, freeze/heat proof. The compact design of Bluetooth speakers make them a prime candidate to bring to the tailgate, beach, gym, and anywhere else you may want to rock out. Panasonic’s new speaker will afford you the ability to take your music along with you and not worry about the elements ruining your new investment. You should expect it to produce great sound too: “The SC-NT10 incorporates two Full Range Speakers (1-3/ 8 inches) and a Passive Radiator (2 inches) to produce crystal clear audio.” Other features include NFC support, 8 hour battery life, and a built-in microphone for conference calls.

The SC-NT10 is available for preorder now from Panasonic for $100 and will begin shipping next month. If you can’t wait that long, check out other tough Bluetooth speakers like the Scosche boomBOTTLE, Braven BRV-1, or the popular Philips Shoqbox.

Full press release follows.

New “Tough” Design Creates Powerful Sound in any Environment

SECAUCUS, N.J., July 16, 2013 /PRNewswire/ — Panasonic Consumer Marketing Company of North America has announced the introduction of the SC-NT10 Portable Wireless Speaker System with Bluetooth(TM) compatibility. With Quad Proof “tough” performance, the speaker system is ideal for outdoor use and a compact size makes it extremely portable, so users can enjoy high-quality audio performance no matter where they are.

“Building on the popularity of other “tough” products in our lineup, Panasonic has created a wireless speaker that is small enough to carry almost anywhere and can handle the elements, but will still produce superior sound quality,” said David Fisher, Product Manager, Home Entertainment, Panasonic Consumer Marketing Company of North America. “The SC-NT10 is an ideal audio companion for anyone who loves the outdoors. It’s equipped with unique features for ease-of-use including Near Field Communication for easy pairing with mobile devices, and produces crystal clear, powerful sound.”

Four “tough” performance traits allow for the Panasonic SC-NT10 to be used in nearly any outdoor setting. The device is Splash Proof*(1) which enables use near water areas like the pool or beach; Dust Proof*(2) making it well suited for areas such as sandy beaches; Shock Proof*(3) (passing drop tests from a maximum of 30 inches) which allows impact resistance during use in sports; and Freeze/ Heat Proof*(4) which allows for the device to withstand severe climates, such as hot days under the scorching sun and cold winters on the ski slopes. These Splash Proof, Dust Proof, Shock Proof, and Freeze/ Heat Proof design qualities enable carefree outdoor music in all seasons.

In addition to a durable design, the Panasonic SC-NT10 is equipped with superior sound and dynamic bass, packed in an extremely compact body. The SC-NT10 incorporates two Full Range Speakers (1-3/ 8 inches) and a Passive Radiator (2 inches) to produce crystal clear audio. Additionally, XBS Master, a high-quality music technology developed by Panasonic, is filled with premium sound technology including XBS, which amplifies low-frequency sounds; Multi Band Gain Control, which eliminates unnatural sounds generated in the process of automatically controlling distortion; and H.BASS, which adds harmonics to enable the reproduction of bass sounds at low frequencies, such as 80 Hz or less, which were previously difficult to reproduce with this class of speaker. Using Boost Mode, the SC-NT10 can boost the midrange sounds that are naturally easy to hear, so music that was lost in surrounding noise is clear for comfortable listening.

The Panasonic SC-NT10 Smart Networking features allow for greater ease-of-use. NFC*(5) (Near Field Communication) enables easy Bluetooth pairing for connection to a smartphone or tablet device by simply passing the device over the SC-NT10. Audio signals that are lost during transmission from a smartphone or tablet are compensated by the Bluetooth(R) Re-master*(6) function for a level of sound quality that virtually equals the originally transmitted sound. In addition to playing music, a built-in microphone allows for hands-free conversation when you get a phone call through your connected smartphone.

The Panasonic SC-NT10 operates on a rechargeable battery*(7) that operates continuously for up to eight hours. Users can also charge their smartphone or tablet device directly from the SC-NT10’s USB port.

The Panasonic SC-NT10 Portable Wireless Speaker will be available in Orange/Black and Blue/Black in the fall of 2013 with an SRP of $99.99. A “body suit” accessory, available for an SRP of $29.99, allows the SC-NT10 to easily clip virtually anywhere — on clothing, a bicycle, etc. Please visit for additional product information.

*(1) Specifications are equivalent of IPX4 of IEC 60529.
*(2) Dustproof performance test established by the company has been passed.
*(3) Test where product is dropped from a height of 76 cm/ 30 inches in the
downward direction (2 surfaces, 8 side surfaces) on a piece of plywood that is
3 cm/ 1-3/16 inches thick has been passed.
*(4) Performance is guaranteed up to an ambient temperature of 50 degrees
C/122 degrees F. For safety reasons, this device will automatically shutdown
when it reaches a certain temperature level.
*(5) The installation of the Panasonic Music Streaming App is required, before
using the NFC with the smartphone and tablet. App is available on the App
Store. App St degrees ore is a service mark of Apple Inc. App is available on
Google Play(TM). OS Version 2.3.3 or later, Android device compatible with NFC
only. Google Play and Android are trademarks of Google Inc.
*(6) The Bluetooth(R) word mark and logos are owned by the Bluetooth SIG, Inc.
and any use of such marks by Panasonic Corporation is under license. Other
trademarks and trade names are those of their respective owners.
*(7) Recharge the batteries in an environment where temperature is within the
range of 5 to 35.

About Panasonic Consumer Marketing Company of North America

Based in Secaucus, N.J., Panasonic Consumer Marketing Company of North America, a Division of Panasonic Corporation of North America, the principal North American Subsidiary of Panasonic Corporation and the hub of Panasonic’s U.S. marketing, sales, service and R&D operations, offers a wide-range of consumer solutions in the U.S. and Canada. The Company’s portfolio of innovative consumer products ranges from VIERA Smart TVs, Blu-ray players, LUMIX Digital Cameras, Camcorders, Home Audio, Cordless Phones, Home Appliances, Wellness and Personal Care products and more.

Panasonic is pledged to practice prudent, sustainable use of the earth’s natural resources and protect our environment through the company’s Eco Ideas programs. In the 2013 Interbrand Annual Best Global Green Brands ranking, the Panasonic brand jumped two spots to number four: Follow Panasonic on Twitter @panasonicdirect, and additional company information for media is available at

SOURCE Panasonic

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