Rakuten expands E-reader offerings with new $100 Nia

While you may think of Rakuten as an online marketplace filled with great deals, like we do, they’ve also made steady in-roads to other areas of consumer technology in recent years. One such area of interest has been its Kobo line of E-readers. Today, Rakuten is expanding its already affordable lineup with the new Kobo Nia, a refreshed version of its on-the-go E-reader, which hopes to take on Amazon’s Kindle products. A $100 price tag is sure to raise some eyebrows, but the expansive offerings of titles make it a worthwhile alternative, particularly if you’re interested in leaving Amazon’s ecosystem. Hit the jump for full details on today’s announcement along with release info and more.

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A $79 price cut strikes Bose’s latest + greatest ANC Headphones 700, now $320

Update 1/31 @ 1:56 PM: This deal has returned, but the promo code has changed. You can score the Bose Noise-Cancelling Wireless Bluetooth Headphones 700 for $319.99 shipped when coupon code ALT29Ahas been applied during checkout. Note: You will need to be logged in to a free Rakuten account to use this code.

Altatac via Rakuten is offering the Bose Noise-Cancelling Wireless Bluetooth Headphones 700 for $319.99 shipped when coupon code ALT29 has been applied during checkout. Note: You will need to be logged in to a free Rakuten account to use this code. That’s $79 off the going rate found at retailers like Amazon and is one of the lowest prices we have tracked. These top-tier headphones replace Bose’s well-respected QC35s and deliver features like USB-C, noise-cancellation, Alexa and Assistant control, along with 20-hour battery life. With 11 differing and adjustable levels of noise cancellation in tow, Bose puts you in control of ambient sound levels. Rated 4.3/5 stars. Learn more from our release coverage.

Rakuten Black Friday 2019: Sitewide discounts, aggressive tech pricing, more

With big retailers like Walmart and Amazon setting out to dominate Black Friday, it can be very easy to miss out on incredible discounts at lesser-known, yet reputable storefronts like Rakuten. Here at 9to5Toys we’ve been surprised throughout 2019 with brand new products like Google Nest Home Hub Max and PowerBeats Pro receiving first discounts at Rakuten before anywhere else.

For those unfamiliar, Rakuten has everything from electronics to home goods and every bit of it is sold much like eBay with storefronts such as BuyDig, Monoprice, and Dyson being the actual merchant of the product in question. This results in a large amount of product types along with a reliable service experience.

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Today only, save $50+ on a TCL 43″ 4K Roku TV at $208 or Samsung 50″ UHDTV for $290

$208

Electronic Express (99% positive feedback) via Rakuten is offering the TCL 43S405 43-inch 4K Roku Smart LED TV for $207.99 shipped when coupon code SAVE20 has been applied during checkout. Note: You will need to be logged in to a free Rakuten account to use this code. That’s $52 off the going rate found at retailers like Best Buy and beats the lowest price we have tracked by $22. I own several of TCL’s Roku TVs and love having features like automatically booting to a specific input and full support for HDMI-CEC. Inputs include 3 HDMI 2.0, 1 USB, 1 Ethernet, and more. Rated 4.2/5 stars.

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Rakuten Black Friday 2018: early deals, sitewide coupons, free shipping, more

While Rakuten may not be the first retailer that comes to mind for your Black Friday shopping, it has been known to sell electronics, home goods, beauty products and more for some of the best pricing on the web. Considering that Rakuten is an online retailer, opting to shop there means that you do not need to physically stand in line to save money. Even so, learning what to expect ahead of time is a fantastic way to help you catch the best deals offered before they sell out.

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Microsoft’s Surface Go, its brand-new iPad competitor, drops to $466.50 (Reg. $549)

BuyDig via Rakuten is currently offering the Microsoft Surface Go Pentium Gold/8GB/128GB for $466.65 shipped when coupon code BTS15 has been applied at checkout. Note: You’ll need to be logged in to a free Rakuten account to apply this code. That’s over $80 off pricing found at Amazon or Best Buy and is the lowest we’ve seen aside from a matching price that included a $20 Xbox gift card. Considering that the Surface Go has only been available for about a week, a discount of this proportion makes this the perfect deal for the upcoming college season. Reviews are still rolling in, but so far its rated 4.4/5 stars. For more information, check out our coverage of Microsoft’s new tablet.

GoPro HERO6 4K Action Camera hits $329 shipped (Reg. $400), more from $107

6Ave Electronics via Rakuten offers the GoPro HERO6 4K Action Camera for $328.80 shipped when promo code 6AV64 is applied during checkout. Regularly $400 at retailers like Amazon, today’s deal is nearly 20% off and $15 less than our previous mention. HERO6 features full 4K capabilities at 60fps, waterproofing to 33-feet and a built-in touchscreen display. Rated 3.9/5 stars.

The Nest Secure Alarm System Starter Pack offers peace of mind for $335 (Reg. $400)

Update (6/27): The SAVE15 coupon code is no longer active, but you can still score the original deal priced at $339 shipped using ALT50N during checkout.

Update (6/26 @ 2:20pm): Trusted seller ProElectronics Distributing Inc. via Rakuten is now offering the Nest Secure Alarm System Starter Pack for $334.95 shipped when coupon code SAVE15 has been applied at checkout.

Trusted seller Altatac via Rakuten is currently offering the Nest Secure Alarm System Starter Pack for $339 shipped when coupon code SAVE15 or ALT50N have been applied at checkout. Note: You’ll need to be logged in to your free Rakuten account to use either code. That’s a savings of $60 off the going rate found at Best Buy and is the best price we can find. The Nest Secure alarm system gives you peace of mind knowing that it will send alerts to your phone if sensors detect anything abnormal. Rated 4/5 stars. Learn more from our announcement coverage.

Bring the Ring Video Doorbell Pro to your front door for $183 shipped (Reg. $250)

$250 $183

Pro Electronics via Rakuten offers the Ring Video Doorbell Pro for $182.71 shipped when code SAVE15 has been applied at checkout and you’re signed into your free Rakuten account. Normally selling for $250 at retailers like Amazon and Best Buy, that’s good for a $67 discount and is the lowest we’re currently seeing. Over 11,000 shoppers have left a 4/5 star rating at Amazon.

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Nest’s new Hello Smart Wi-Fi Doorbell now available for $183 (Reg. $229)

Altatac via Rakuten offers the Nest Hello Smart Wi-Fi Video Doorbell for $182.74 shipped when promo code SAVE15 is applied during checkout. Note: you must be logged into your account to use this discount. Regularly $229 at retailers like B&H, today’s offer is $12 less than our previous mention and the best that we can find. Features include full 1080p feeds at up to 30fps, two-way audio, and noise-cancellation. Read more in our launch coverage. Rated 4.6/5 stars.

Seagate Expansion 5TB USB 3.0 Desktop External Hard Drive $120 shipped (Orig. $250)

Newegg via eBay Daily Deals offers the Seagate Expansion 5TB USB 3.0 Desktop External Hard Drive (model STBV5000100) for $119.99 shipped (Orig. $250), which is a match for the best price we’ve seen. Rated 4.1 out of 5 stars from 4,815 Amazon reviewers. Features include:

  • Instantly add 5 TB of storage space to your computer
  • Simple plug-and-play connectivity via USB cable
  • Power supply and USB 3.0 cable included
  • USB 3.0 interface for extremely fast data transfer speeds (USB 2.0 compatible)
  • Drive is automatically recognized by Windows; no software installation required
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